Keys to Realty Insights
Guiding Your Success in Real Estate
What do your ‘numbers’ tell you?
Is your bottom line profit comparable to your production growth? What is your ROI on your training program? What is your ROI on your coaching program? Are your recruiting results adding to your company dollar? Are you outperforming the market? What changes do you need...
How many of your real estate agents rank in the bottom 50% in their markets?
If buyers and sellers see these agents as ‘weak’, how will this effect your bottom line going forward? What efforts are you putting in place to move these agents up the ladder? Training, to be sure. They must know what the are expected to do/know. Coaching? Essential,...
Unreal estate – how do we reinvent ourselves?
What we do everyday is pretty basic – list and sell real estate. Yes, it can be complicated – but don’t lose site of the basics here. Competition abounds and grows weekly – most of it has to do we reduced fees – less of it to do with upping our game. On the brokerage...
What will ‘trickle down’ mean to the real estate market?
In a market that’s crazy hot – what will stop it? Will it be the stock market? The issues with commercial lending? Remaining competitive in a digital first world? Ensuring that management/agents are up to the task? Sooner rather than later, it’s going to get...
Covid – 19 What’s a real estate professional to do?
We are all in this together - that said, this is infecting/affecting parts of the country differently. In the robust San Francisco market, there is now a 'shelter in place' directive. In other markets, a much weaker response. In any case, get the word out to a...
What will be different in the next recession?
2020 promises to be another strong year for those of us in the real estate industry. It's an election year and there's a lot of pressure to keep pushing rates down. Unless something unexpected happens - geopolitical or environmental - we should be good to go....